Achievement and Playfulness

it turned an experience that’s normally frustrating into one that’s serendipitous, hilarious, and socially rewarding. It also communicated a few things behind the scenes:

  • Bad stuff happens to everybody.
  • It’s okay. You can gain recognition by doing some weird and unconventional things.

Achievements like these can infuse badges with a sense of playfulness that encourages experimentation, and make earning them feel like fun rather than like getting a report card